Chiptography: I'm sitting in London with Sam Wray, who is a chiptune musician under the name 2xAA and also visual artist under the name NO_SIGNAL. How did chiptune find you?
2xAA: It's a funny story really. I moved between primary and secondary school, like age 11/12, so I had to get into a new friend group in the new school. That took a while initially, so I spent a lot of my lunchtimes and breaks in the computer rooms on the internet. I think when I was age 13 or 14 I stumbled across chip music online. I saw a video or something and I was like, "Ah, that's a sound that I don't really recognize. That sounds cool." It wasn't video game music, it was chiptune. I never had an old 8-bit console when I was a kid. My first console was a Game Boy Advance when I was 12. I delved deeper and found 8bitpeoples, then I found more communities online. I stumbled across it by accident really. I took my mp3 player which had a slide-out usb connector and plugged it in the school computers, downloaded all the chip music and listened to it on my way home and to school and just all the time really.
Chiptography: Do you remember some of the first artists you were listening to?
2xAA: The first one that ever stood out to me was gwEm actually. I really liked Green Day and My Chemical Romance when I was in my early teens so gwEm stood out to me 'cause he's got a really punky vibe. It was actually "Live From Hell" with him and Counter Reset. If you haven't heard it, it's really good. Years later I spoke to gwEm backstage at Superbyte 2012 and said to him, "That's the album that got me into chiptune. It's so cool that we can finally talk." He said, "That was a university project from one of my friends." I was like, "What do you mean?" He was like, "All of the crowd is completely fake on that." That blew my mind because at age 13/14, I listened to this album and I thought, "Wow- that's chiptune. This roaring crowd- wow!"
Chiptography: You had this image in your mind with gwEm playing to this big crowd but it was all digitized and fabricated.
2xAA: Absolutely. Coupling that with Blip Festival videos and the larger festivals around that time, I thought that's how it goes. That's chiptune. I hadn't been to a proper chiptune gig before Superbyte 2012. That was my first big one.
Chiptography: When did you start making music?
2xAA: I was around 14 or 15 years old. I got into it quite quickly. I was fiddling around with stuff from the DS, some homebrew applications like NitroTracker. I bugged my parents, "Can I get this LSDj cartridge for my birthday?" My dad was like, "No, I don't know what that is. It looks dodgy." We didn't have broadband at home so my parents were very much, “let's not buy stuff from online.” I convinced them and got a cartridge.
Chiptography: Were you playing music before that? Did you study instruments?
2xAA: I was studying guitar from age 9 and keyboard from even earlier than that. I was in a youth music group of about 80 people in my hometown. It's a charity funded local council-run thing called Plymouth Musical Activities Club, PMAC for short. I did that from age 9-18 and stayed on as staff afterward when I got to be too old to be in the group.
Chiptography: Were you doing your own compositions as well?
2xAA: Not really until I got into trackers and the Game Boy stuff. It has a low barrier of entry. At the time, Game Boys weren't too hard to find or that expensive to buy. They're still not too expensive but I think I probably picked up my first Game Boy to use as a musical instrument for £20 or maybe less. One with a case and all the accessories, that might be harder to find now. I put in the pro-sound mod myself, so it was relatively inexpensive to get a portable music tracker. My parents would drive me around quite a lot for school or if we're going away somewhere. We were always in the car. Having a portable music workstation in the back of the car when you don't have to think about where you're going, you can just go for it. That's how I started writing stuff.
Chiptography: When did you get into doing visuals?
2xAA: This one is quite a different story. I started doing visuals in a hack week for young people across the UK, called Young Rewired State. It was a small, week-long hackathon across the UK. If you're between ages 9 and 18, you were either mentored or worked with people that were designers or software engineers and over the week learn to code or build something within a team. At the end of that week, everybody gathered at one main center and presented their work. It was a bit of a competition, very fun. I was a participant in 2012 and then I went back the following two years as a mentor. The second year, they asked me to put on a gig at the end of the week in the main center, which was my hometown, Plymouth. They wanted some music Friday night when everyone was arriving. I organized the gig and realized there was a projection screen but we didn't have any visuals. At the time, I didn't know any visualist that would be able to get down to Plymouth on short notice so I started experimenting during the week and hacked together my own visual software, just in the browser.
Chiptography: Was this the birth of your software, modV?
2xAA: Pretty much, yes. It definitely got me inspired to use the browser as a medium to create a platform for audio reactive visuals. There’s a video online somewhere where I say to “watch out for the web for generative art” as I thought it was going to be big. Another big influence was seeing Dario, as Lazersausage, perform his visuals at AnalogAttack in London, also in 2014.
Chiptography: What made you think to include visuals?
2xAA: They sent me the specifications of the stage and they had a really nice projection screen. One of the acts that I booked was one of my lecturers at university, Mike Blow and his wife, Kayoko. I knew they were going to do an AV performance and I thought well, we don't have any visuals for the rest of it and I'd see people do visuals before. It can't be that hard.
Chiptography: I love that attitude, honestly!
2xAA: I used the technologies that I knew and started throwing some stuff together. In the end, it turned out to be something more actually. I thought that the young people may not be into the music. They’d had a really long week meeting new people, hacking together and they've traveled a long way to Plymouth. Plymouth is not easy to get to. It's in the southwest and the only way to get there cheaply is by bus. There's one train line but it was the furthest point away from the rest of the centers during the hack week. Everyone was tired when they got there. I thought, let's make a little remote control for the visuals so they can interact with the gig. If you connect with your phone, every 30 seconds or so, someone else would have control of the visuals. The visuals were still audio-reactive but you could change what was going on the screen. It was in a big hall and loads of kids sat down, chatted with their friends, worked on their projects or ate food. They didn't really want to get up and dance. They were too tired but a lot of them were on their phone messing with the visuals. They were still part of the event and it didn't seem like, “oh there's something going on over there but I'm not really part of that.” They could still interact with it and be included.
Chiptography: Was the music electronic or chiptune?
2xAA: The first act was an experimental AV piece but the rest was chiptune stuff. I called upon my chiptune friends because the event also was paying for accommodation and travel for all the artists. That's the dream- have money and put on a show. That was the first show that I put on so that was the gold standard right there. That was awesome. We had MizKai, J3WEL, The Virus Empire and myself.
Chiptography: Since then, you’ve performed quite a lot, haven’t you?
2xAA: Actually, I have a list on my music website.
Chiptography: Are these all chip shows?
2xAA: These are anywhere that I've played music or done visuals so far but I'm probably going to move the visuals to a separate site at some point. I kind of split the 2xAA and NO_SIGNAL up a bit.
Chiptography: When did that happen?
2xAA: Just recently actually. This past year (2019), I wanted to keep them a bit more separate. I put out two albums on Data Airlines in the past couple of years. They asked me if I had anything. That was before I was doing any of the new Nanoloop stuff or any of the heavier bits. I was doing some LSDj stuff but in my opinion, it was just ok. There were much more interesting artists out there doing much cooler stuff. I was just kind of plodding along doing whatever I wanted with music stuff. But then Data Airlines was like, "We think you can do something. Send some stuff over when you have it." That was a nice vote of confidence. I pretty much love every single artist this label works with and it was a really nice thing that they did, asking me to send something. They pushed me along. I put out two albums with them and I'm very happy with those two. I kind of want to keep the 2xAA just music because that was what it was for a long time. The visuals came along and I feel it's a different project now.
Chiptography: Tell me more about your visual software, modV. Is it available for artists to use? Would you recommend it for people who are just beginning to get into visuals or is it for advanced users?
2xAA: modV is free and open source, meaning people can see how I built it and can contribute changes back. It’s probably okay for people who know their way around a command-line but I’m working to fix that. That’s the biggest stumbling block with it right now. But, once you’re in the software, I think it’s pretty straightforward for beginners or advanced users. I’ve let people at shows have a go on it, held a workshop this year (2019) and I’ve had great feedback so far.
Chiptography: Tell me about the story behind the name 2xAA.
2xAA: It's just batteries. 2 “AA” batteries. I might have had a Game Boy color before I had an Advance. I'm not sure but... What the name is about- just batteries.
Chiptography: What?!? That's cool! I love it! What's the story behind NO_SIGNAL?
2xAA: You know when you haven't plugged anything into a projector and it comes up with "no signal"? That's it.
Chiptography: Both of your artist names have something to do with power and connection.
2xAA: I hadn't really thought of that. I just thought NO_SIGNAL was really funny actually. I played Hypernight, a small show in London. It was nothing chiptune at all. It's kind of an anime-inspired kind of music gig. The projector there just kept cutting out the whole time. The HDMI cable wasn't long enough and it was bent out of shape so it wasn't connecting properly. The projector kept displaying in huge letters, "NO SIGNAL" and I was the only person doing visuals all night. People were just shouting at me, “NO SIGNAL!” I joked about it saying I was going to change my name, and then I did.
Chiptography: There you go. I think that’s the first time a shotty cable made history! When we met at SuperByte 2015, you were about to go to University. What did you study?
2xAA: I studied a course called "Digital Arts and Technology" which is a combination of computer science and art theory. It had a lot of interactive programming, interactive installations, and a lot of thinking about where technology will take us in the future. I studied how fictional works impact our daily lives as in how it pushes us to create those works of fiction in real life. For example, one which we weren't allowed to talk about ever because it came up so often was Minority Report with the crazy panels and stuff like that. Those are a thing now. Another one which came up a lot was the PADDs in Star Trek. We have phones and iPads now. We looked at transhumanism and how technology will affect biology as well. It was very much an art and technology course because we had the programing parts but we always had to link it to the theory somehow and make sure one complimented the other.
Chiptography: It makes me think of the movie, Her. It was about the future of technology but also about the future of human relationships and mental health and our relationship to technology. That ties in a lot with what you were studying.
2xAA: Absolutely, I love that film. I have a Google Home upstairs. When I say, "Hey Google, I'm leaving," it's like "Have a good day!" It's really weird, you kind of get into a relationship. It's a daily routine just talking to this object.
Chiptography: Now that I'm traveling, I miss Alexa because she kept me posted on the weather, current events and she told me jokes. I could always ask her something if I was lonely and I love her sense of humor. It’s as if she has a genuine personality and mind of her own. Tell me about your current job. What are you up to these days?
2xAA: I'm an experience technologist at an agency called POKE. I work with creative technology and installations. They’re usually quite large projects. I can't talk about the details of my current project but it’s been intense and we've made really good progress towards our deadline.
Chiptography: It sounds interesting because you get to work on different projects and exercise your brain since it's not the same kind of tasks every day. You're using so many of the skills you developed in university to execute these different projects but there's still a lot of creativity and research involved.
2xAA: Totally. I pull a lot from what I studied because we were always looking to future technologies and edge technologies. There's a lot of planning and trying to find the right people as well to get it all done in by the deadline. There's only two experience technologist in our agency at the moment. We're looking to grow the team but the thing is we can't build all the things all the time. If there's a huge build we'll probably work with someone else to get it done but we still need to build an internal prototype, do the research to make sure that we can actually do this in the time that we have and be able to sell that to our clients. If someone comes to us and they say, "Can you make this in-store hologram which people can interact with using controllers in another store across the UK?" Yeah, we probably can but we need a bit of research time and then we'll figure out how we do this. We'll still do it and take control over the project and make it work but we might have to bring in extra people just ‘cause we have other stuff going on at the same time.
Chiptography: This blows my mind.
2xAA: Thank you. This is the job that I've been looking for since graduating in 2016.
Chiptography: So this is your dream job?
2xAA: Pretty much. The only way it could get better would be if we could work with clients that helped people instead of just developing something to promote the client even further. They're mostly brands which don't require any extra recognition. Not to say the work isn’t fun, I’m learning a lot and the team is absolutely fantastic! It satisfies my urge to learn and create experiences.
Chiptography: There may be an opportunity at some point in the future to engage your company in giving back by working with the community. I’m so happy you already have an eye out for that. It sounds like a challenging job but I feel like you need that because ever since you were a kid you were exploring things on the internet, researching and taking it to the next level. You found chiptune and all of a sudden you were making chiptune and then you were playing shows and then you were organizing shows. You are someone who sees something, gets intensely involved and then just blows it up. So you grew up in Plymouth. Were you born there?
2xAA: Yeah.
Chiptography: One of your parents actually bought a photograph of mine.
2xAA: It was my mum. I actually have that upstairs. My mum framed it up.
Chiptography: Do your parents still live in Plymouth?
2xAA: My mum does. So my parents split up when I was 9 and my dad died when I was 15. I'm pretty open about it these days. It was around the time that I got into chiptune and I think a lot of that carried me on with chiptune 'cause they both happened around the same time.
Chiptography: I don't know what it feels like to lose a parent but I have experience with friends and family members who have and it seems completely… devastating isn't even the right word because the world is different.
2xAA: That's a good way to put it, the world is different. I understood what was going on but your mind does a few tricks to get you through stuff, to block stuff out and make sure that you're ok.
Chiptography: You were also very young. You don't really expect it, as a teenager. It's a constant that your parents are there.
2xAA: My mum and dad only split up a few years before. There was a lot of change around that time because that was final exam time in school as well. I kind of switched off around that time in terms of school. I wasn't super into school anyway and I just got into programming and music. Looking back, obviously it's a sad time but at the same point I feel like I have some really good skills now. It's a real double-edged sword. It's something that I thought about quite a lot and I talked to a lot of people about.
Chiptography: It's very natural for people to get deeper into their work when they're coping with an emotional state of pain. I've had that experience when I had severe depression as a teenager and throughout college and even today. There's a lot of insecurities that go with that.
2xAA: It's hard to kind of, like justify it in a way. I don't know. It's odd. It's very odd.
Chiptography: It's an odd experience because it can be so uncomfortable and it's something that you don't necessarily want to talk about or share with the world. When I'm going through a rough patch I turn off. It seems like Marjorie's just doing her normal thing but...
2xAA: There are times where I close up completely. Even now if I'm going through a very busy period or I'm stressed or something, I close off quite heavily sometimes. It's one of those things in which you learn and try not to do.
Chiptography: It takes time to get to that point. Thank you for sharing that with me.
2xAA: It's just cool that I'm at a point where I can talk about it comfortably.
Chiptography: Do you have a chiptune story as far as something that happened at a show or with an artist that made an impact on you?
2xAA: It was 2015. I went on a three-day tour in Russia with Henry Homesweet. He was booked already and Forest Booking, the people in Russia doing tours there, were looking to get another artist. I met Tom, Henry Homesweet, at SuperByte that year when I did some visuals. He was quite impressed because he does web development and all of my visual software is in the browser. He asked if they could get me along for the Russia tour as well. That was my first time traveling alone. It was really a scary kind of thing since I was 21.
Chiptography: I can imagine!
2xAA: That was the first time I saw him play live properly. At the time I was using LSDj with my Game Boy and then I saw him play his nanoloop set on the Game Boy Advance. I heard the sound and was like, "Wow- that is incredible. How do you do that?" He said, "yeah, it's just nanoloop two." I saved up money over a few months and bought a Nanoloop One cartridge and a Nanoloop Two cartridge. I barely touched Nanoloop One. It's literally in that drawer there. It's underneath all this stuff. For the kind of dancy, more house stuff that I've been getting into, the nanoloop two software and the way that it handles audio is really cool. He changed my whole workflow for making music just from seeing him play a couple of gigs. I've told him that as well and he's like, "oh yeah, I didn't do that." And I'm like, "yes you did."
Chiptography: Incredible. Tell me more about your Russia tour.
2xAA: I flew into Moscow and then I traveled to St. Petersburg. We played a gig there and then went back to Moscow together to play a gig. We then went to a town south of Moscow called Tula. The three venues were very different actually. The one in St. Petersburg felt like more of a standard music venue. There was this backstage area that was triangular-shaped. It literally went into a corner. It had a toilet on one side and then a shower hanging off the wall on the other side.
Chiptography: What was that about?
2xAA: I don't know. It was just really funny. For some reason that stuck out to me. I think all the walls were painted black as well. The rest of the venue was totally fine, it was just that one room. When everything else feels very normal and one thing sticks out, that's the one thing you're going to remember. The venue was cool but it had a weird bathroom. The crowd there was pretty nice but I think they were expecting more general music kind of stuff rather than chiptune. The Moscow gig, they were expecting chiptune there for sure and that was like a pub kind of situation with multiple levels. The bar was upstairs and there was a balcony which you can see down onto the stage. The stage was in this middle area. There wasn't a middle area where you could sit though. There was only a downwards area. People would be below the stage and the stage would be in the middle of the bottom and the top levels.
Chiptography: So the stage itself was on its own level?
2xAA: Yeah, and there were stairs on one side which you could get to the stage. If you weren't doing anything on the stage you continue down into the lower area. That was a weird layout but it actually worked really well. That was a cool gig. I met BalloonBear for the first time there. If you don't know BalloonBear he's a chiptune artist from Russia. The Tula one for me that was the best one because people were really into the show. The age range there was ridiculous. There must have been people from like age 13 to whatever age, it doesn't matter. There were a few older people in the crowd. It felt like a pop up space for gigs. The walls were painted and I think they plastered over the walls before we got there as well so it was really fresh. They dressed up this whole hall. They made this giant space invader cardboard cutout in front of this light and there was a controller for the light behind it on the side. It looked really cool! There was a little area before that with cardboard cut out video game characters. There was a Pacman, there was a Super Mario photo booth with a red hat and you could get behind these pipes. They painted everything just for the gig, just for one day. It was really cool. Everyone I met, they were also really nice people. I did a little video documentary as we were going through it.
Chiptography: It sounds like a really big party!
2xAA: Yeah it was! I don't know how many people were there, probably 150 at least. That gig was funny though 'cause one of the organizers, Alex from Forest Bookings, he's quite a well built kind of guy. I was doing the visuals on the side for Henry Homesweet and he just picked me up at some point. He's like "Yeah, you're going in the crowd." He literally picked me up and threw me into the crowd. I grabbed my camera literally off the side, hit record, and recorded myself on top of the crowd. It was really fun. It was probably some of the best bigs I ever played actually. Going to Russia was quite the experience. That was the first time I played internationally. I feel really good about that. It was awesome. Every time I see Tom, Henry Homesweet, we're like, "Wasn't Russia kind of crazy?" but in a good way.
Chiptography: We're going to walk down to the River Thames in a bit. Why do you want to be photographed there?
2xAA: I grew up around water. Plymouth is called the "Ocean City." It's in the southwest and it faces the channel. We have the Plymouth Sound which is a big cove with a tiny island in the middle. Most of my time, especially as a teenager hanging out with friends, we would go to the waterfront. We would sit there and talk and hang out and look out into the sea. It just reminds me of a calm place to be, hanging out with friends and looking back on those moments. This area that I live in now is Popular and it's part of the docklands in East London, so there's actually quite a lot of different pockets of water around here. I live pretty close to the Thames. The Thames is a tidal river so it's got a little bit of the sea in there at least, but it’s not really the same. Occasionally, if I have the time, I'll go down to the waterfront and walk along the Thames and it reminds me a lot of being calm and close to home. It's a nice place to be.
Chiptography: I remember that when we met at SuperByte you gave me a µCollective (Micro Collective) pin. What is µCollective and what’s going on with it since then?
2xAA: µCollective was an online community for chiptune artists, very much like chipmusic.org. It's an online forum where you can talk about chip music or chiptune, the topics around it and share information, music and image uploads. It was very much in the vein of 8-bit Collective. I used to be a forum admin for 8-bit Collective in it's later years. The guy that ran it kind of just let it die basically. I'm not entirely sure of the exact circumstances but I think it was either money or time or effort or something. I think 8-bit Collective was around for about 7 years so that's a lot of content to lose. I don't know if there's a back up of all of the forums, wikiposts, image uploads, music uploads. Having that community online was super special. This was before facebook groups were a real big thing. I think people used reddit a lot but for what the scene needed to do, sharing music and ideas and to be able to find those in an accessible way, (searching a forum or a wiki) 8-bit Collective was invaluable. When it died, I was still an active admin and I was a bit annoyed really that there were no backups of seven years of content. I think there were over four thousand users or something. It's just like, "Wow, where did all this stuff go?" I come from an archival background as well. I worked in a film archive for a long time and I like the preservation and conservation of ideas and media.
Chiptography: A lot of online interaction like social media is about this moment. It's about now. Every once in a while you'll scroll through someone's Instagram feed and look at their old pictures but for the most part you see what's new, what's fresh. As a photo documentarian I also really agree with you that there is a lot of value in saving things for posterity.
2xAA: Especially when it's a whole community.
Chiptography: It's culture. It's history.
2xAA: Yeah, it is history. Anyway, I just got a bit annoyed really, I think pissed off would be the right term, at the guy running the thing. He probably had a good reason why it collapsed or didn't have time to back it up. Around the same time I was learning to code websites. I was really getting into it so I thought I would build my own forum and online community called µCollective to replace the void that 8-bit Collective left. It went through a couple of iterations for a few years. I got asked by SuperByte to put a big advertisement on the front page to let people know that SuperByte was happening. I ran a competition on the site where you could submit a poster design, or a pin design or a piece of music and I’d get them made. There was a voting system where you had to log in and vote them up. Whoever got the highest vote on the pin design, the poster design and the music upload would all be included and printed, we made a CD also. I really wanted to make this a big community thing and drive people's creativity. But that was before getting into university. University took a lot of my time and then µCollective stagnated a bit as I had different projects coming up like my visual software, modV. The whole shift between forums and Facebook was happening at the same time. In fact, it probably happened before µCollective was a thing anyway. A lot of people gravitated towards Facebook groups for the place to connect and share ideas. Facebook groups, even now don't really do the job to replace forums. I think the functionality is much better now but searching for stuff in Facebook groups is always terrible. It was always about the now. That was the problem. It just felt a little bit more like a show. It was like "This is what I've been doing recently" instead of "ah- here's a cool idea."
Chiptography: It's not a place you can go and research and go down the rabbit hole of information. It’s not a useful tool in that sense.
2xAA: It's also not searchable and not linkable unless you're a Facebook user so you have to have an account to see group content, as far as I know at least. Maybe some groups can be open now. I don't like the idea of it all being on Facebook. There's something about that that screams NO to me. I took down the main forums on µCollective but I still have all the data. That's all heavily backed up. I don't want to have a repeat of what happened with previous projects. I built a holding page for the site so you can listen to the music uploaded. It's like a random radio. You just click through and listen and you can see the comments and favorites on a track and how many plays it had before the site was put on hold. You can still access the media there at least in some form. Eventually, I'll swing back around to it and build it up as another online forum but maybe try to do it in a different way. Maybe more like an app. It's a difficult one because it is just me on the project and I would love some help but it's finding the people with the right abilities and time. I don't want to just make µCollective as a drop-in kind of like "This is now our forums" kind of thing. I want it to be fairly custom, something to be built to do the job. I coded the first site, all of the back-end functionality, all of the forum functionality. I don't want to skimp out on different features. I want to put a lot of effort into it but in the past few years I haven't had the time or motivation to do it, because of the big shift between forums and Facebook basically. It's kind of put a downer on things for me.
Chiptography: I feel that. The world and technology is also always changing.
2xAA: Absolutely yeah.
Chiptography: Myspace was really hot for a while and now it's dead. There will potentially be a time when Facebook is dead. Who knows what the next big thing is going to be. Instagram is really big right now.
2xAA: But Instagram has it's own flaws. Like I want to show a post from 2016, let's wait five minutes while I scroll back. There's no easy way to jump to a point on your timeline as such. People love the app itself but actually, from like a historical perspective, even just searching the thing or even backing stuff up on it, it's way more difficult.
Chiptography: I think you made a smart choice to put it on hold until you figure out what you want it to be and figure out its relevance in the modern internet world.
2xAA: Thanks. At the moment I'm trying to build up the real world gigs again. I put on µCollective gigs under the name µChip (MicroChip). I’ve done five of those so far. Visualist, Antonio Roberts (HelloCatFood) helped me on the third one and he managed to get lottery arts funding. Having a budget for that one was really nice. I feel like that's something that can return especially with the Hyperwave pairing as of recently. Mikey (Shirobon) and I joined forces because we both want the same thing. We both want to put on good chiptune nights. We can support each other in terms of effort and financially. It's a very different way of putting on gigs now because we can take a little bit longer but put on a better show.
Chiptography: I like that you're taking µCollective and building on it. It's not just an online forum to connect and to archive, it's also a physical event. You organize shows where people can come together and share their ideas, music and visuals.
2xAA: It's really nice that it can be fluid and it can be in the real world.
Chiptography: That's fantastic! I'm really excited to see where it goes and how it grows. I'm excited to experience it in the early days.
2xAA: It's going to be good.